In case you haven’t seen it yet here’s the crowning achievement in Patriots off-season viral videos. Gronk’s been everywhere and done everything but in one fell swoop Mr. Kraft wiped it all out. TFB finally doing some viral videos himself for Under Armour and CVS? Sit right back down and let the owner show you all how it’s done. Hot chick? Check. Gratuitous language? Check. Blowing preconceived notions out of the water? Double check.

And I know a lot of fans want to coin “Nut Up or Move On” as a Patriots catchphrase this year, but isn’t that a saying for someone who’s hit rock bottom? I really don’t want to hit rock bottom this year. I mean if we lose a game or gasp, two.